Longwatch
Rebranding and Website







As a producer of proprietary software technology that encapsulates event video for major utilities, Longwatch wanted to make their products more attractive to a wider variety of industries. Their old identity was too industry-specific and they needed a more dynamic and timeless approach.
We created a new identity to help Longwatch break into new markets and implemented the new look throughout their website, print, and software packaging. Over the last 3 years, our work for Longwatch has included 2 website redesigns, software packaging, data sheets, and whitepapers. We were also instrumental in creating the skin for their software 5.0 interface and assisted with back-end coding.
The new website, collateral, and packaging we created helped Longwatch successfully expand their markets from water treatment and power plants to
production assembly-line plants, and security and surveillance applications.
www.longwatch.com