Swatchbox Technologies

Swatchbox markets their visualizer technology to large producers of home improvement products. They needed intuitive and easy-to-use interfaces to showcase their clients' products, such as, paint, flooring, siding, doors and windows. These interfaces allow users to work with the products in a virtual environment before buying.

Boost designed solutions for both online and CD-based visualizers for many of the key home improvement manufacturers. With strict adherence to each company's brand guidelines we created a balance between corporate image and consumer's ease-of-use.

The successful interfaces and POP displays we designed for Swatchbox clients such as Dupont Corian, Clopay Garage Doors, National Doors, Benjamin Moore, Ace Hardware, Hearst Publications, Martha Stewart, Abbey Carpet, Johnson Floors, and Hardie Siding, lead to Swatchbox becoming acquired by Benjamin Moore.

The logo was later selected by LogoLounge to appear in the Shapes & Symbols book by Rockport Publishers